Connect Local

Food and drink businesses based in Scotland are encouraged to contact the new Connect Local to find out what support and advice they could receive. The aim of this scheme is to alter behaviour in terms of food and drink production, promotion and procurement in a manner that will ultimately lead to consumer purchasing towards local choices.

Connect Local is a free service that may offer advice concerning the following topics:

  • Business development and finding new local markets.
  • The creation of food tourism trails.
  • Branding, marketing and digital promotions.
  • Maximising the impact of attending events.
  • Sources of private and public.
  • Food and drink legislation.
  • Forming common interest groups and network.
  • Developing regionally based market development initiatives.

Connect Local will work with businesses on a one-to-one basis, in a small group setting amongst others who have experienced similar challenges, or they can provide larger events that will reach a much wider audience.